
Royal Borgesius
Continuous improvement with Obeya
At Royal Borgesius, one of the oldest and largest bakery chains in the Netherlands, the path to continuous improvement is not just a goal, but a true transformation.
Led by Philip Uythoven, Senior Manager Continuous Improvement, Borgesius implemented visual management with AgileWalls. The unique approach has transformed performance management across nine sites.
Find out how this bakery is optimizing their processes, strengthening collaboration and aligning goals from the production floor to management.
Read the story of continuous improvement and Obeya at Borgesius.
Centraal Boekhuis
Strategy made visible with Obeya
At Centraal Boekhuis, a leading logistics partner for the book industry in the Netherlands and Belgium, the challenge was to bring strategy to life across all layers of the organization.
Led by Martijn Matena, Manager IT Platforms, Data & ISBN, CB introduced the AgileWalls Obeya to create transparency and alignment. The visual wall brings together strategy, goals, and KPIs in one place, enabling faster decision-making and breaking down silos between departments.
The approach has already accelerated projects, created synergies in processes such as purchasing, and fostered a proactive culture where teams bring forward their own initiatives.
Discover how Centraal Boekhuis uses AgileWalls to turn strategy into a living system that drives focus, collaboration, and ownership.


Intermax
Strategic alignment with Obeya
At Intermax, a provider of critical IT services for hospitals, ministries, and vital infrastructure, the need was clear: connect long-term strategy with daily work in a way that everyone can see and contribute to.
Agile coaches Carola Machwirth and Patrick de Kok introduced the AgileWalls Obeya after being inspired at an Obeya Summit. The wall now displays Intermax’s mission, vision, long-term goals, quarterly plans, and KPIs, all designed in the company’s own visual identity.
The Obeya quickly became a shared space for planning and review sessions. It shifted the culture from coach-led meetings to shared ownership, with leaders and teams taking the stage themselves.
Find out how Intermax is using AgileWalls to strengthen alignment, foster cultural growth, and ensure strategy truly lives on the work floor.
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"If you ever considered building an Obeya, make sure you work with AgileWalls!"
"Its professional look and central location makes people curious about our program goals and achievements. People know how to find the Obeya and it is used for various check-ins in addition to the regular Obeya rythm."

"It's immediately clear to anyone what the status is. The discussion is not about the form but about the content."
"We are very happy with the quality and the expertise!"